THE GRAND DECEPTION DOCUMENTARY, MARKETING AND DESIGN
The Grand Deception is a 70-minute documentary film exploring the Muslim Brotherhood in America. Working closely with the film’s producers, weetu was brought on to lead all marketing and branding components of the project. weetu started its relationship with the client by creating a visual pitch presentation for film festivals, along with a promotional brochure about the documentary. To continue to build momentum around the documentary and raise funds, weetu was also engaged to create a comprehensive, flexible “kit” that could act as a sales tool or informational donor package.
Additional services included writing, ad designs and ad buys, and the design of the film poster to be displayed at multiple film screenings.