IMMIGRANT FAMILY RESOURCE PROGRAM IDENTITY AND CAMPAIGN
Immigrant Family Resource Program (IFRP) is a partnership between immigrant-serving agencies in the State of Illinois, the Illinois Coalition for Immigrant and Refugee Rights (ICIRR) and the Illinois Department of Human Services (IDHS) to support immigrant access to public benefits.
The logo design represents the State of Illinois and a stairway to access benefits and opportunities. weetu also provided an advertising campaign for IFRP, taking custom photography of Chicagoland’s diverse immigrant families and designing posters and print ads, translated to 9 other languages.