NATIONAL COUNCIL OF LA RAZA (NCLR), MY HOME FOR GOOD CAMPAIGN
One of weetu’s original clients, the National Council of La Raza (NCLR) has a history of engaging weetu in its efforts on voting and census participation. In the process of developing its Home for Good campaign, NCLR approached weetu to forge a visual identity, including logo, graphics and campaign materials, that could speak to NCLR’s brand and constituencies. The Home for Good campaign was created in response to the housing crisis and the need for a stronger advocacy effort on behalf of underserved families. Bringing in skilled technology partner Spark 6 in the final stages, weetu built out a compelling visual identity and accompanying materials that were worked into a comprehensive website for the initiative.
Visit the website at myhomeforgood.com.