OIL & GOLD: BRAND AND PACKAGING DESIGN
Oil & Gold, a premium THC oil company, engaged weetu to create a sophisticated comprehensive brand to bring their product to the burgeoning medical marijuana market.
The black and white logo and mark was designed to be clean and minimal, with a timeless european inspired apothecary look. The packaging design is to be visually elegant and luxurious to the touch, a leap from traditional stereotypes rooted in this market. This is achieved with a heavy black linen cover stock and metallic foil to represent each variety.
Oil & Gold's aim was to elevate the vaping experience and deliver premium THC concentrates with consistently satisfying effects. Every component in Oil & Gold’s products was selected for quality, offering 100% high-grade organic concentrates.
Think. Dream. Play.